Free Stuff! (The #FindNewHeroes Contest.)

(Sure, it’s pretty simple, but it was either that or “SEX!”. You gotta hit people where you know they’ll feel it, kids.)

As I write this I’ve already been awake since 5 am with unbelievably painful cramps; IBS is a delightful condition, if anyone’s interested in signing up for a dose.

Yes, I may be oversharing, but this reminder of my mortality has stirred something in me – besides the contents of my stomach, that is.

I’ve started working on the next chapter of the Infinite Crossover Crisis, and while the work is progressing as quickly as a snail with arthritis, it is progressing and that’s all that matters. I’ve introduced all new characters like Godfree, the man with an uncanny “sense of things’, and Zeus Howlett, media mogul and wielder of indoor lightning (it’ll make sense eventually). Several public domain heroes and villains have already begun to crop up as well. There are dozens of amazing characters languishing in fictional limbo that deserve a better fate and I aim to give it to them.

I’ve also rebranded the original Blue Beetle Dan Garret (he remains in the public domain if I only use one “t” and don’t call him the Blue Beetle) as the Blue Atom. Here’s his all new logo:

My original gang of unconventional heroes, and there a lot of them, admittedly, are all arriving in Vegas as Into The Grey begins and yes, I have a plan to deal with the fact I have a cast of characters as long as Plastic Man’s arms. What I didn’t have a plan for, until recently, was how my main character was going to confront his fallen best friend and brother-in-arms, Rockin’.

Yes, the lines between fact and fiction are unmistakably blurred in my world, but it’s all in the name of a higher purpose. And if I can work through some deep-rooted issues in the process, what’s the harm? I’m happy to report the healing has already begun; I’ve worked out a motivation behind the fictional Rockin’s suicide (oh, how I hate that word), that makes sense in terms of the story and will even help resolve at least one of the many subplots I’ve laid down in Into The Dark.

This may sound inappropriate to some, but I know wherever he is, Ronnie’s happy to be included in this journey. He may not have made the mark he wanted with his music, though many would disagree, but I’m determined to ensure the world never forgets the man he was.

And now onto the first book in the franchise. All of you know how difficult it can be to draw attention to one’s work in this horribly overcrowded social media landscape – especially since I won’t let you forget it, right? Well, my buddy Austin Hodgens had an idea to help me connect with my target audience, and I’m hoping it can strike a nerve with “non-nerds” as well.

Who Wants To Be A Superhero?

Okay, so I’m not asking you to don a spandex outfit and go out and hunt down bad guys.(Especially since these days you’d have to go after the men and women in blue and in office in order to really take down the villains terrorizing our society these days.)

No, this is about searching the depths of your creative wells and pulling out a superpowered champion – or even a villain if you prefer. After all, we measure the hero by the scale of the obstacle he has to overcome. Would Batman be as revered if the Joker wasn’t so terrifying? I think not.

You can come up with a codename and powers and leave it at that or you can take it further and engage in some cosplay and bring your creation to three dimensional life.

If ever there was an age in desperate need of heroes, this is certainly it, kids.

Heroes inspire us to dig deep and find courage we never suspected we had.

Heroes help us find the spark of imagination necessary to build our own worlds and hopefully inspire others to follow suit.

Heroes, quite frankly, are just cool.

So why not channel that feeling you get when watching Avengers: Endgame (or when reading Into The Dark) and create your own paragons of heroism? Share your specifications and possibly photos/videos here where the world can marvel at your brilliance. Flesh out your character as little or as much as you like. Go wild!

The winner will receive an autographed copy of Into The Dark and if they’re agreeable to the idea, their character will appear in the next two installments of my epic superhero crossover trilogy, Into The Grey and Into The Light. I’ll leave the next thirty days open and hopefully a few of you will take part. So have your heroes or villains show up for roll call by July 24, 2021.

What do you think, folks? Is this a brilliant marketing move? Or the biggest PR debacle since WKRP dropped live turkeys over Cincinnati? Let me know if I’m going way off course here or if I’ve struck marketing gold.

And here’s the latest review of Into The Dark from GoodReads.

See you in the costume aisle of Wal-Mart or the virtual bookstores, friends…

Here’s the Amazon link for Into The Dark if you want to learn more about my new world.

About The Hook

Husband. Father. Bellman. Author of The Bellman Chronicles. Reader of comic books and observer and chronicler of the human condition. And to my wife's eternal dismay, a mere mortal and non-vampire. I'm often told I look like your uncle, cousin, etc. If I wore a hat, I'd hang it on a hat rack in my home in Niagara Falls, Canada. You can call me The Hook, everyone else does.
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19 Responses to Free Stuff! (The #FindNewHeroes Contest.)

  1. Brilliant idea.
    Hard work being a hero wrangler, but you’re up to it, Hook.

  2. I love it! Super Heros one and all need to apply…even long haired, hippie ones.

  3. Sounds like a super promo for the folks that love hero stuff. Good luck, Hook.

  4. Very nice! Hoping this promotion will be successful, but what it really does is help us to remember the Heroes we know, to find Heroes we’ve forgotten, to look for Heroes we don’t know are out there… We need our Heroes… Much love and success to you! Thank you for being. You’re awesome!

  5. I already created the next great superhero a while ago (although I haven’t done anything with him in a long time). You may remember the stories I put up on my blog about his adventures. His name is DICO and he has nipples made of metal that he can take off and throw at people. Then, new metal nipples grow back to replace them.

  6. Austin says:

    Fingers crossed that this idea helps spread the word about your book! 🙂

  7. Willow Croft says:

    Ha, for the office Halloween party event (open to the public…well, the adult only public) I made my own superhero costume…the Animal Avenger…since I was (and still am) really into animal rescue and wildlife rescue causes. Yes, there were sequins and a cape!

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