Happy Fri-meh, Everyone!


A “Frimeh” isn’t quite a “Fri-yay!”, but it isn’t a “Fri-disaster, either.

Which brings me to my point. I had my first shot of the Moderna vaccine this week and three things happened the following day:

  1. My arm felt like it was Mike Tyson’s workout bag.
  2. The rest of my body was hit by the Number Five bus to Vaccine Town.
  3. I received a critical and brutally honest review of my book’s Amazon blurb and all my self-confidence evaporated like tears in the rain.

I understand how constructive criticism can be – but when combined with the fact my book sales have slowed right down to nothing at the moment, I was crushed by this assessment. Fortunately, the next day I began to feel more like my lovable, nerdy self again and I started to rewrite my blurb with some coaching from said assessor. Check out what we came up with.

In an all-too-familiar world controlled by ancient beings known as The Dark, heroes of every origin must assemble (yeah, I said it, sue me) to pull humanity back from the edge of annihilation – if they don’t kill each other first.

They may not be the Avengers, the Suicide Squad, hell, they may not even be the Great Lakes Avengers… but they’ve been brought together by a hero in a Green Hornet mask and leather jacket to match named Nemesis to face every form of evil imaginable. From seemingly-invincible masked killers who stalk teen camp counselors to clones of Nazi super soldiers to monsters of the human variety, Nemesis and his team of unlikely heroes will traverse the globe to dismantle The Dark’s vast power structure once and for all.

If you took The Umbrella Academy, The Boys and The Cabin In The Woods and gave them a hearty stir you’d get Into The Dark: Book One of the Infinite Crossover Crisis, a clever, electrifying, genre-busting adventure that pits the most unconventional superheroes in the Multiverse against the embodiment of evil itself.

Into The Dark is the inaugural novel by indie author The Hook. He hopes you like it. (But if you don’t, feel free to keep it to yourself.)

There you have it. Personally, I like my original blurb. It’s written in the main character’s snarky tone. (Sound like anyone you know?) But after reading what other writers are putting out there I can see that some readers want the story laid out in a more straightforward manner before they hit “Add to Cart” or “Buy Now”. So any feedback you can provide, my friends, would be greatly appreciated.

I’m learning just how cutthroat and soulless the book biz can be; indie authors like myself support each other, but publishers and agents seem to get off on ignoring and rejecting writers. I’m pleased with the reviews I’ve gotten so far, but I need to draw in more feedback and get my name out there. I’ve had some great success with the media so far, but keeping the momentum going is proving impossible.

Nevertheless, I’m pleased as punch (whatever the hell that actually means) that Into The Dark is finally out in the world and I think I’m ready to start on Into The Grey. Dialogue and plot points keep appearing in my consciousness so my brain is trying to tell me something.

So don’t worry that I’m giving up already. I’m in this for the long haul. I’m even trying to ignore all the changes WordPress has made to this platform while forging ahead. (Like charging users to insert video clips, which I’ll never be doing again.)

At any rate, enjoy this wonderfully upbeat (!) post and provide any feedback – good or bad – you can. Like I tell my wife, “I won’t get any better if you don’t tell me what I’m doing wrong.”

Have a great Friday and I’ll see you in the lobby and virtual book aisles, friends…

About The Hook

Husband. Father. Bellman. Author of The Bellman Chronicles. Reader of comic books and observer and chronicler of the human condition. And to my wife's eternal dismay, a mere mortal and non-vampire. I'm often told I look like your uncle, cousin, etc. If I wore a hat, I'd hang it on a hat rack in my home in Niagara Falls, Canada. You can call me The Hook, everyone else does.
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22 Responses to Happy Fri-meh, Everyone!

  1. OK. I’m getting your book. Now that rewrite sounds like The Hook.
    (Sorry about the vaccine punches – some people get hit really hard. Of the first 2 vaccines, that one’s probably the better – with fewer side effects….anything to take off these stupid masks.)
    Glad plot points are prodding you onward.
    (Have you contacted any libraries about presentations? Some here are doing interviews of authors other websites. Readers are your best promoters. If and when ALA (many Canadian librarians belong to that, too) or regional library associations get started again, maybe as a conference speaker? Those also have magazines and website magazines, so maybe your blurb on a few emails? They are always looking to find something new for patrons.)
    Not an easy quest, but hey, You’re The Hook who laughs at lack of easy – what fun is easy?
    Hang in there.

  2. I confess, I don’t remember reading the original blurb. I knew I was going to get the book when I logged on so I just got it and read it…and had a great time reading it. Sometimes my way is better. Having read this one presented here, it definitely covers what the book is. Is it really that different?
    On another note. WordPress! I know! It is driving me crazy.

    • The Hook says:

      This blurb spells the plot out in a more straight-forward manner, though again, I like the original.
      Still, I think I’m going to give this one a shot.
      Nothing ventured and all that, right?

      And again, thanks for buying my book based on nothing but blind faith.

  3. Doug in Sugar Pine says:

    Good luck with your publishing efforts. Your book sounds like a good fit for the comic con circuit, but I don’t really know that much about it other than some webcomic artists I tend to read sell their books that way.
    I have an appointment to get the J&J vaccine today, and I hope it doesn’t kick my ass because I still have grocery shopping and the trip back up the mountain to do afterwards…

  4. Indie life sucks, then you die, Hook. If you want to go back to Classic, where you can do videos for free, here is how. Open your WP, click on your face (or whatever image you use) in the circle at the top right in the black bar. Right beside the bell.
    Once you have clicked there, it will bring you to your profile. On the left side, choose account settings.
    Scroll down until you get to Interface settings and there is a slide bar under Dashboard Settings. Click on that, go below the colour options, and save.
    Then, you will have the same admin page as before. Just like the last time when they pulled this nonsense! You can then click on posts and then add new and choose classic.

    • The Hook says:

      I’ve finally figured out how to get back to the Classic editor, but it still won’t let me insert videos without upgrading, sadly.

      What do you think of the new blurb, John?
      Your input is in valuable.

  5. I feel your pain on many levels. It took me a long time to be happy with my blurb, which is more difficult to write than the novel itself. I have read some fantastic blurbs, but when I “look inside” to the book, the voice of the story is completely different. Heed the advice, but don’t lose your voice in the process.

    • The Hook says:

      I’m trying to avoid that very possibility while still doing everything I can to draw readers into the Infinite Crossover Crisis.

  6. Have you done any ads on social media or Google?

    • The Hook says:

      No, I’ve been reluctant to spend any more money after spending over $400 to get my book formatted before publishing.

      I’m going to have to do all the formatting myself for Into The Grey, but I still can’t bring myself to spend any cash on ads right now – especially since I’ve barely worked in 14 months and I no longer make any tips when I do work.

  7. Did you use KDP for publishing? I found their formatting tips to be pretty easy to work with.

  8. Jennie says:

    I like the new blurb. It sounds like you. Keep at it, Hook! I had Moderna, and only arm pain. That’s because I’m old. The young folks get the bad reaction. Go figure!

  9. Your blurb sounds fantastic! And just wait for round 2 with Moderna. It might be nothing for you, or it might kick your ass the way it did me. But only for about a day and a half or so. Fun with fever and everything that comes with it! Some people have sailed through it though. May you be one of those.

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